German TV manufacturer Metz, part of the Skyworth Group, used its IFA 2017 press launch to unveil a new TV range under the name Micos. Available in 43”, 49” and 55”, the Micos has been positioned at the affordable-quality end of the company’s product range. Metz also provided an insight into the areas of TV technology that it expects to become more signi cant in the near future. These include wallpaper OLED, Amazon Alexa voice recognition and Android TV.
In his remarks to the press, Metz CEO Dr Norbert Kotzbauer said the company has had a good year, growing its sales by 35% from Q2 2016 to Q2 2017. He stressed the important of the Metz brand, saying it provided “orientation” in a market where consumers are “overtaxed by technical jargon”.
Dr Kotzbauer also said that Metz has benefited from becoming part of Chinese firm Skyworth two years ago, “because being part of a global corporation gives us economic stability and opens up new opportunities and technologies”.
HALL 6.2 / STAND 201