More than two years since the launch of Charge 2, IFA 2018 sees Fitbit showcasing the latest evolution of its tracker wristband – the long-awaited Charge 3. Innovations include an inductive button with new technology that provides a more streamlined, waterproof design, increased space in the device to accommodate more sensors and a larger battery, all housed within an aerospace-grade aluminium case. It’s not only the hardware that has had an overhaul: there’s a redesigned interface, new heart rate technology providing greater accuracy during exercise compared to Charge 2 – a better measure of calorie-burn and resting heart rate to optimise workouts, even allowing for the potential to estimate changes in blood oxygen levels. With more exercise modes, better social media connectivity, new focus on health and sleep, Fitbit continues to bring innovation to the wearables market.
KEY SELLING POINTS
- Seven-day battery life
- Fitbit’s most advanced sensor and algorithm technology yet
- Re ned smartwatch-style design
» HALL 4.2 / Stand 223