IFA’s exclusive “press only” event draws a massive following

The annual “not to be missed” media event – Showstoppers – on Thursday evening – attracted what looked like a record crowd. Among them, the crew from IFA International selected just a few of the most interesting items on show.


Total indoor air quality is attainable with the Airthings Wave Plus. Their app and online dashboard tell consumers when there are toxins, chemicals and gasses in the air, including the carcinogenic gas, Radon.


A world premiere at IFA 2018: devolo Magic merges Mesh-WiFi with Powerline for speeds up to 2,400 Mbps. devolo Magic offers more speed, more range and more stability. In short, the company claims that devolo Magic is the “new standard” in the area of home networking.


Sourcenext, Japan’s publicly-traded, market-leading software publisher and distributor, will debut Pocketalk, its new AI-powered instant voice translation device. Pocketalk allows users to communicate in full, two-way conversations, using 74 different languages. Works with WiFi, mobile data, or your personal hotspot.


As a leading vacuum cleaner brand in the US, Bissell is showcasing its latest product innovations at IFA 2018. One highlight is the award-winning BISSELL CrossWave, which vacuums, washes and dries hard floors and carpets at once.


At ShowStoppers, ITRI joined with its partner AsenseTek to make their new product “Halo” debut. ITRI also demonstrated its innovations in smart living, such as smart devices for detecting pesticide residues, UVC Sterilisation Module, and optimising sleeping environment.


World’s first sleep robot: Somnox believes soft robotics will be true companions to improve people’s health and happiness with the same emotional status as a pet. The Sleep Robot is a first step in that direction, aiming to bring global impact to people with sleeping problems. At ShowStoppers, media were able to test and hug the Sleep Robot.


Famed for its 20-year audio heritage, Blue Microphones introduces the newest member of the Blue family. Inspired by the #1-selling Yeti, this new product is designed for today’s modern podcaster, YouTuber and game streamer. Visitors can also get hands on with the full range of USB mics, Yeticaster gaming bundles and Blue headphones: Satellite, Ella and Sadie.


unveiled new universal wireless charging solutions to enhance the mophie charge stream family of products and also launch a new range of iFROGZ wireless earbuds.