HOOVER LAUNCHES FLAGSHIP AXI WASHING MACHINE

Hoover has brought to IFA its new AI- equipped AXI washing machine, a top of the range unit boasting direct voice control and the company’s TED fabric and stain recognition system.

All the major functions of the AXI can be controlled with ease by spoken instructions, while Hoover’s TED system takes care of monitoring fabric and stains, and even provides advice on how to tailor the wash for maximum cleaning via a dedicated app.

All this advanced smart technology comes in a stylish and practical package. The AXI has a 14-kilogram load capacity, which means better washing quality, because clothes have more space for the cleaning motion and detergents to act on them.

The AXI also has an excellent energy saving rating, and is whisper-quiet. Its A+++ rating is the highest eco- efficiency rating available.

KEY SELLING POINTS

  • Voice activated
  • Large load capacity
  • Fabric and stain recognition

» HALL 9 / Stand 109