5G IS HERE IN EUROPE — UNLOCKING A YEAR OF FIRSTS

ADVERTORIAL

Multi-gigabit speeds are here. Brand new user experiences are on the way

5G excitement is reaching new heights, ushering in a year of firsts for Europe. Over the last few months, operators and OEMs of cially launched commercial 5G networks and devices, which means the global rollout of this new generation of wireless is fully underway — one year ahead of schedule.

From the U.S. and Europe to China, Australia and South Korea, many consumers are now beginning to experience 5G for themselves. Download speeds beyond gigabit-per-second and unprecedented responsiveness are now a reality, powering new and improved user experiences in the palms of our hands. 4K video streaming is poised to become virtually ubiquitous and seamless — just like we stream music today. Console-quality games will stream on mobile via the cloud, and our phones will have near- instant access to cloud processing, storage, and AI for heavy-duty apps such as video processing.

Qualcomm applied over 30 years of mobile expertise to unlock 5G, a once-in-a-decade opportunity that will enable all to innovate in new ways.

5G DEPLOYMENTS
Europe is seeing its fair share of groundbreaking 5G milestones. Swisscom launched the first commercial 5G network in Europe, followed by Sunrise and EE. In terms of devices, the LG V50 ThinQ 5G, OnePlus 7 Pro 5G, OPPO Reno 5G, Xiaomi Mi MIX 3 5G, and ZTE Axon 10 Pro 5G smartphones have all rolled out — all powered by Qualcomm 5G technology.

In the U.S., 5G live network rollouts kicked off with all major operators: AT&T, Sprint, T-Mobile, and Verizon. The first 5G devices are here as well. The LG V50 ThinQ 5G is now available. The Motorola moto z3 smartphone and the Motorola 5G moto mod, one of the first commercial 5G-enabled devices, are now in the hands of consumers, as is the highly anticipated Samsung Galaxy S10 5G. Looking forward, some U.S. operators plan to provide nationwide 5G coverage as early as next year.

Over in China, 5G commercial service was officially approved in early June, and the country is now beginning to experience the realization of 5G. Most recently, China’s Ministry of Industry and Information Technology (MIIT) issued the 5G business operation licenses to four companies — China Broadcasting Network Corp., China Mobile, China Telecom, and China Unicom, giving the green light for 5G commercialization. In anticipation of this milestone, China Unicom announced a 5G rollout plan in collaboration with Nubia, OnePlus, OPPO, Vivo, Xiaomi, and ZTE. Additionally, Lenovo just launched the Z6 Pro 5G smartphone to much anticipation.

Overall, more than 20 operators worldwide have launched 5G services, and Qualcomm expects over 20 OEMs to launch 5G devices in the first 12 months following the first commercial launch. This is much faster than the deployment of 4G, which saw four operator and three OEM launches in the first year.

QUALCOMM IS ALREADY SAMPLING ITS SECOND GENERATION OF 5G TECHNOLOGIES

QUALCOMM’S 5G INNOVATIONS

Virtually every 5G mobile device launched is powered by the Qualcomm Snapdragon 855 Mobile Platform, the world’s first commercial mobile platform to support multi-gigabit 5G. And part of this platform is the industry’s only modem-to-antenna 5G solution, featuring the Snapdragon X50 5G Modem and Qualcomm RF front- end.

These breakthrough technologies are leading to exciting growth in the Qualcomm Technologies pipeline. The company now has over 150 5G design wins — 5X the number it announced in January. Much of this success can be attributed to Qualcomm’s decades of mobile experience and its early investment in 5G. The company overcame technical hurdles to invent once- thought-impossible technologies needed for 5G, like the world’s first modem-to-antenna system for commercial 5G. This is what allowed Qualcomm to unlock mmWave and sub-6 GHz and help make 5G a reality.

Qualcomm is already sampling its second generation of 5G technologies and working toward mainstream adoption: In February, the company announced its Snapdragon X55 5G modem and 5G Qualcomm RF front end solutions, followed by the introduction of the industry’s first Snapdragon Mobile Platform with integrated 5G. These products position Qualcomm to power the second wave of 5G devices, launching in late 2019 and early 2020. This includes areas beyond mobile devices, as 5G is quickly moving into fields such as fixed wireless broadband and industrial IoT. The world’s first 5G PC, the Project Limitless collaboration with Lenovo was announced in May and uses the Qualcomm Snapdragon 8cx Compute Platform. Qualcomm is also innovating in areas like automotive, with the Snapdragon Automotive 5G Platform.

OUR 5G FUTURE
As this new generation of wireless removes barriers to invention and ushers in a new age of rapid innovation, it’s exciting to see all the ways 5G and its related technologies will enable customers, transform industries, and enrich lives. Thanks to the many Qualcomm employees and the collaboration within the entire mobile industry, 5G debuted ahead of schedule and with much anticipation. It’s already delivering new and improved user experiences, and it’s exciting to think about what’s to come in the future like AR navigation, multi- player cloud gaming, and real-time video translation.

If you weren’t already excited for 5G, it’s time to get on board. 5G is here, and the possibilities are endless.

Keynote by Cristiano Amon, President, Qualcomm
Date: Friday 6 September 2019
Time: 2:00 pm
Location: Grand Theatre – Hall 26b


Photo: Cristiano Amon, Qualcomm President