With TP Vision – renowned for “running” the Philips TV brand, recently taking over the marketing and manufacturing of Philips audio products, the company has announced some highly innovative products for Q4 2019.
Matthias Wietstock, Marketing Director for Germany, Austria, and Switzerland, introduced the latest products at the Innovations Media Briefing in Berlin.
“At the moment, we’re concentrating on headphones, especially wireless, as that’s where we see the biggest opportunities to raise average market prices,” said Wietstock. “Our new Philips True Wireless SHB2515 earbuds come with an integrated power bank in the storage case, which can also charge a smartphone for maximum convenience.” For more audiovisual products, the Soundbar HTL3325 is a perfect addition to the Performance TV series, with its three-sided Ambilight. 2019 has seen a fall in TV prices by 9%, while the OLED market grew 127% in 2018 and represents 80% of the 65” segment in the premium TV segment.
Philips supports all main HDR formats with its 6000 series. The two-chip solution enables a sharper picture. OLED TVs in 2019 will come ready-equipped with the third generation of the P5 processor, which enhances the overall image quality in source perfection, sharpness, colour, contrast, and motion.
Philips’ 2018 sound system collaboration with Bowers & Wilkins is showcased this year in the OLED 8 series. They will be Google and Alexa compatible and Dolby Vision and Dolby Atmos among other high-end attributes.
> Hall 22, Stand 101