The Italian-owned kitchen appliance group is injecting style and substance into De’Longhi, Kenwood and Braun, its trinity of premium kitchen brands.
From fully automatic coffee machines and dehumidifiers to hand blenders and food processors, the De’Longhi Group is presenting its innovations over 1,000 sqm at its dynamic IFA stand.
“It’s all about creating good feelings and enjoyment for the whole family,” Stephan Patrick Tahy, Managing Director of the De’Longhi Group in Germany, told media at a packed press conference.
Stephan Patrick Tahy Managing Director, De’Longhi Group Germany
While offering the pinnacle of technology and design across its suite of De’Longhi, Kenwood and Braun-branded products, the group’s ultimate selling point is to create kitchen products that make life “better everyday,” said Tahy, repeating De’Longhi’s slogan. This was part of the reason that the company’s range of premium fully automatic coffee machines, especially the Maestosa, continues to dominate the high end segment.
A highlight at IFA is the new Perfecta Evo fully automatic coffee machine, which includes nine pre-installed coffee and milk specialities and an additional coffee pot function for up to six cups of the best brew. A My Coffee function allows the aroma, and the coffee and milk blend, to be set for every drink.
While De’Longhi is known as the market leader in espresso coffee machines, it is maintaining its focus on creating the perfect cappuccino through superior milk foam creating technology. The new patented LatteCrema milk frothing system promises the perfect nish with a smooth, creamy foam texture. To this end, the Gran Lattissima is a new Nespresso capsule machine that has raised the bar in terms of creating lattes from capsule-made coffee.
De’Longhi is also rolling out the Comfort dehumidifier, combining outstanding dehumidifying performance and a unique four- way lter system with a stylish nish for an app controlled interior climate.
Meanwhile, the new Kenwood Multipro Compact+ compact food processor is pitched at meticulous cooks and bakers by including integrated scale that makes it possible to simply weigh ingredients right in the working bowl. Braun is also presenting a new range of its market-leading hand mixers, including the new powerful MultiQuick 7X designed to create healthy smoothies at lightning speed for the whole family.
> Hall 1.1, Stand 202