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IFA 2020 Special Edition:
what visitors experience onsite
IFA 2020 Special Edition is into the final straight today! Visitors who join the show onsite have had the opportunity to experience the first global industry gathering since the corona pandemic began. Most importantly, IFA 2020 Special Edition enables face-to-face meetings for building new business contacts. Visitors are also enjoying a range of real-life presentations and product launches. For example, Fitbit showcased its recently launched new products for the first time. Likewise, the rising Chinese player in the smartphone market realme presented a premiere at IFA. The Berlin-based start-up Heatle showcased a new, energy-efficient device to heat liquids, while the French computer manufacturer Bleu Jour has unveiled a new generation of computers. What is more, as part of SHIFT Mobility meets IFA NEXT, e-kick scooters, e-scooters, e-bikes and cargo-pedelecs can be tested by visitors on a specially designed track. Over the course of the three days, the press conferences, Innovation Engine stage and SHIFT Mobility Convention add additional insights and news. Meanwhile, journalists joining the show virtually via the “Xtended Space” are able to get in touch with speakers and exhibitors via the platform.