The success of IFA over the years has come very much from the willingness of its organisers, Messe Berlin, to …
Tag: Germany

MORE INTERNATIONAL THAN EVER
Hans-Joachim Kamp, Chairman of the supervisory board, gfu Consumer & Home Electronics, looks back at this year’s show Hans-Joachim Kamp, …

EURONICS TARGETS GAMING AND PURSUES NEW BRANDING ROLLOUT
Euronics International, one of Europe’s largest consumer electronics groups, became a sponsor of esports company ESL earlier this year and …
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GERMANY EMBRACES INDUSTRY 4.0
Germany is Europe’s largest national economy and ranks fourth as the largest economy by nominal GDP in the world. It …

THE EXPERT VIEWPOINT
Dr Stefan Müller – Chief Executive Officer, expert SE outlines group sales performance Despite a very competitive environment, the expert …

LAGARDÈRE PLUS – YOUR AGENCY FOR TRADE FAIRS AND EVENTS
Lagardère PLUS guarantees tailor-made event management and staff recruitment. If you are an exhibitor, they transform your brand message into …
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“OK, GOOGLE, FIND ME A NEW TV!”
MediaMarkt is offering a new service via the Google Assistant, enabling customers to find the perfect television for themselves by …

THE VISION FOR A “SEAMLESS LIFE”
Siemens helps flow in a connected kitchen Roland Hagenbucher, CEO Siemens Home Appliances Germany shares how Siemens’ vision for a …

BRECHTS STEAKHAUS
The Brechts Steakhaus is located directly on the water in Berlin Mitte at Friedrichstrasse. The restaurant derives its name from …